Cadbury Flake 32g
$1.99
Savor the delicate, melt-in-your-mouth magic of Cadbury Flake! Crafted with layers of velvety, flakily delicious Cadbury milk chocolate, this iconic treat crumbles with every bite, delivering a uniquely indulgent experience. Perfect for enjoying on its own, sprinkling over ice cream, or adding a touch of decadence to your desserts. Cadbury Flake is pure chocolate bliss—light, luxurious, and irresistibly satisfying. Treat yourself today!
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The Cadbury Flake, a beloved British chocolate bar known for its unique crumbly texture, was first developed in 1920 at the Cadbury factory in Bournville, Birmingham, England. Its origin story is rooted in a serendipitous discovery by a Cadbury employee named Ralph Thompson. While working at the factory, Thompson noticed that excess milk chocolate from moulds, used to create other chocolate bars, would spill over and cool into thin, flaky ripples. This accidental observation led to the creation of the Flake, which was initially designed as a cuboid-shaped chocolate bar that could fit into a wafer.
By 1923, the Flake was being sold nationwide in the UK, and by 1930, Cadbury began producing a smaller, half-length version specifically for ice cream cones, which became the iconic “99 Flake” served with soft serve vanilla ice cream. The name “99” is thought to have originated from Italian ice cream makers in the UK, possibly inspired by the elite Italian guard of 99 men during the monarchy, symbolizing something “first-class,” or from specific shop addresses like 99 Portobello High Street in Scotland or 99 Wellington Street in Manchester, though Cadbury notes the exact origin is “lost in the mists of time.”
The Flake’s manufacturing process remains a closely guarded secret, contributing to its distinctive texture that softens but doesn’t fully melt when heated, a trait that sets it apart from other chocolates. This unique quality, along with its delicate, layered structure, has made it a staple in the UK and beyond, with about 50 million Flakes sold annually in the UK alone.
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